Coke Bubbles is an advertising and art direction project shared by Sascha Kuntze, Aditya Hariharan from Dubai and Hugo Rochette from London. It’s the type of art direction I get really excited about because it is a clever example of photo-manipulation. Everybody is familiar with the Coke bubbles but the idea of making them using photo of a crowd was quite unique and very creative. At first I didn’t get it but when I payed better attention it was like the FedEx logo. That’s the reason we are featuring it here. Enjoy it!
Art direction
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- Chief Creative Officer: Paul Shearer
- Executive Creative Director: Ramzi Moutran
- Creative Director: Sascha Kuntze
- Art Director: Hugo Rochette
- Copywriter: Aditya Hariharan
- Photographer: Daniel Botezatu
- Photographer: Jelena Jankovic
- Retoucher: Litematter
- Retoucher: Ramadan Ibrahim
- Business Director: Tarek Shawki
- Senior Account Manager: Amy ElAskary
- Marketing Manager: Effie Kontopolou
- IMC Manager: Islam ElDessouky
- Media / Connections Manager: Sherif Ghanem
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